A foam by any other name, might not clean so sweetly…

14 04 2008

Last night, I introduced our neighbors to “magic erasers.” Three weeks ago, I changed out the shower surround in our bathroom. I’d been putting the project off for months because I knew it would take more time than anticipated (twice as long is the usual rule for me, according to my wife) and, quite honestly, there was little point in doing–or so I thought. Why no point in a beautiful new, sleek and shiny surround? The tub, itself, was disgusting. It’s a cast iron beast that’s 50 years old, if it’s a day. Over the decades a discolored funk had grown and grown and grown over it. Six different bottles of mystery chemicals named “Awesome,” “Agent Orange,” “Disaster Master,” and the like failed to make a dent. Twist, spray, squeeze…scrub, scrub, scrub the elbow grease wasn’t getting it. Funk of a thousand ages is so strong–if Jacko only knew he might have gone over to “the dark side” and saved himself the scrubs but anyway–we couldn’t get it clean. I tried. Amber trued repeatedly. Then, without a shred of hope remaining, I wet a generic Magic Eraser–I’d bought them 2 for a buck and the local Dollar Tree–and gave it a rub.

Holy @#$%! The grime was gone. The thing worked…like magic. It really worked. How could that be? where had it been all my life? I was enraptured, enthralled–it was an organic experience. Then I remembered reading about these things in a magazine a couple years ago. Oh, I had little faith. I read and did not believe. A P&G employee had stumbled upon the discovery in Asia, I recalled and wasn’t too far off (http://www.sptimes.com/2004/07/24/Homes/A_hand_for_Mr_Clean.shtml). A manufactured version existed and had been used for some time–but not for cleaning–it seems no one knew about its super powers. Like Clark Kent, it lived unassuming among us.

That night–I started in the morning but twice-as-long-as-planned later, of course–I was ready to clean that tub, the walls, the counters, the kitchen sink, the kitchen counters, and on and on. I was a man on a mission. Clean, clean, it was actually–dare I say it–enjoyable?!? Three weeks later, I’m still talking about it. Not cleaning, right now, but the magic is still on my mind. If you have the chance to check them out, save yourself the trouble and do it first. They’re lighter than bottles of chemicals and oh, so more effective. Personally, I prefer the generic ones from the Dollar Tree–they don’t last any longer than the P&G name brand but they seem to hold together a bit longer and clean just a bit easier. Who would have expected such a lifesaver in a little foam package. Clean has never looked and smelled so sweetly….





So much time has passed, so little has changed…

9 04 2008

Laws are like cobwebs, which may catch small flies, but let wasps and hornets break through. ~ Jonathan Swift (1667-1745)





Insights from a Marketing Man I’d Like to Know…

7 04 2008

Words About Words

  1. Read every sentence and ask, “What’s a faster way to say that?”
  2. If you’ve written two sentences to explain one idea, your first sentence wasn’t clear enough.
  3. If a phrase sounds familiar, eliminate it.
  4. Make sure your first sentence compels people to read your next.
  5. If you prove it, you needn’t say it. If you don’t prove it, there’s no point in saying it.
  6. Well-chosen words suggest well-thought ideas.
  7. Never show off. The word “utilize,” for example, is the word “use” with a loud tie. And no one knows what “paradigms” are. (Some people guess that they’re two coins.)
  8. Readers don’t care how good you are. They care how good you can help them be.

Harry Beckwith (http://www.harrybeckwith.com/) has written several small, easy-to-read books compiling those “duh, of course” marketing insights that so often seem to elude the grasp of practitioners and small business afficionados alike. Since I’ve been lost in wonder word land lately, his latest newsletter (which included the above list) really spoke to me. I hope you find these insights useful and consider picking up his books.





Judge Not…

1 04 2008

Yesterday, I tossed aside the biblical admonition and sat down to do some judging. It was a real pleasure and an eye-opener.

Every so often (it has been 18 months since the last one), the Nashville Business Incubation Center (http://www.nbiconline.com/) holds a Business Plan competition. Aspiring entrepreneurs take classes at the Center and work with assigned SCORE (http://www.score.org/index.html) mentors and others to develop their business plans and then pitch them to several dozen judges–most of whom are bankers.

I joined three other judges and, as we sat down together, one asked “What bank are you with?” I thought he was asking for business: who did I bank with, perhaps, I was looking for a new bank. I was way off base. He worked for a bank and wanted to know what banks we worked for. All three of my colleagues were bankers, I was the lone lawyer or business consultant–and that surprised me. I have two finance degrees and a deep appreciation for cash flow but I also have a passion for entrepreneurship that goes beyond numbers. The funny thing, of course, is that everyone of the entrepreneurs we met and whose work we judged was visibly passionate about their lives and work. During my Q&A time, I took it upon myself to share this good news and the bad news: most venture capitalist and bankers express less interest in passion than numbers, you need to rein in the passion and present hard numbers in a pragmatic manner. That was deflating, I knew, because I’d been there myself. I also new that it could be eye-opening because I’d seen that, too. I hoped that are entrepreneurs would use their passion to fuel further research and calculation and not let the need for hard number quash it. That got me thinking.

What is the role of passion in today’s world of venture capital? Does every passionate founder need a grounded numbers-person to counter-balance and steer their financial affairs. Credentials, experience, or eager buyers are understandable prerequisites to earn large sums of seed money or investment but what place is there for passion? When the numbers aren’t quite right but pretty darn close, who wins? The person writing the check, for better or worse, I’m afraid. And that is the reason why I’m a harsh critic when reviewing written business plans or responding to verbal pitches. I hope that every entrepreneur makes it to the next round, so I rail them with the worst possible interpretation of everything they’ve done or failed to do and offer them direction and my willingness to help them out. An endless stream of MBAs will serve the 0.03% of all businesses that are Fortune 500 firms. With like-minded others, I will serve the 99.7% who aren’t. 





Catching up on the mail part 2 / More interesting articles…

26 03 2008

You Do What? - I have ADD. I always have to be doing something–okay, usually two or three things at once. As it turns out, I’m not really a freak. Norm Brodsky is like me–so there is hope–and so is Steven Friedman, the entrepreneur front-and-center in this article. Friedman imports and sells dirt, soil, earth from the Holy Land and sells it for tradition-rich burials and more. He also juggles numerous other opportunities and winds up too distracted to fully succeed. Brodsky finally comments: “It’s a common situation. I’ve seen a lot of people who get an idea they think is hot, but when they try it, suddenly it’s not as hot anymore. So they shove it aside and start on the next one. You need patience, persistence, and focus to succeed. First efforts often meet with failure.”

Recession Road Trip- All the pundits and powers-that-be in the big cities and market centers are screaming about the recession.  But what do they really know? David Whitford conducted flew cross-country more than 4,500 miles to interview 47 people in smaller, more remote cities around America. The result is amazing insight into how the great political issues–immigration laws, credit crunches, and more–really affect a wide range of “average” Americans. Who would have guessed that the 621 employees at one of the largest employers in Sioux Falls, South Dakota speak 22 (African and eastern-European) languages and dialects.

Protecting Company Secrets - Non-competition clauses are always a popular topic in my business law class and discussions with entrepreneurs. The article does a great job of briefly surveying the subject and explaining how California has basically banned the clauses and Florida presumptively enforces them. Big points for employers to remember are these: limit the scope of application (to a reasonable distance and time ~no more than 2 years); communicate with your employees what you really want to protect (proprietary information, skills, access to customers) as it applies to individual employees and what they do (usually CEOs and janitors have different access to and uses for information); and, finally, realize that courts read these clauses strictly because they want people to be able to work and make a living. For better or worse, though, some employers don’t care about legal enforceability–they like the fact that such clauses can psychologically shock-and-intimidate employees into long-term commitments.

Housing Meltdown – A great article for understanding the whole mess, what the potential results are, and what it means to all of us.

Bill Zanker Never Wants to Come Down- This article gives a shout-out to my colleague and co-author, Robert Shemin, then explores the hype-and-hoopla underlying the “Get Rich” programs run by the Learning Annex. In my book, at least, it takes cojones to offer The Donald $1.5 million to speak ($30 million for 20 events) when you haven’t lined up any other specifics. Just reading the article psyched up my curiosity…hmm, where’s my wallet.

The Secret Life of a Serial CEO- Several adventurous professors and entrepreneurial classes in business school try to explain what it’s like to pitch to VCs but this article does a great job of sitting up the scenarios and offering several afternoon-long snapshots that pass over a restless year in the life of a serial CEO. For aspiring entrepreneurs it may not be pretty but, from what I’ve heard, it seems painfully accurate.

The Word of the Year – “Subprime” - An interesting article in the Nashville Bar Journal briefly describes the evolution of our modern real estate lending system.

The $34 Trillion Problem - During my last semester at Vanderbilt’s business school, I took former-Fed Governor Daane’s “Seminar in Monetary and Fiscal Policy,” opened my mind to policies that never before made sense to me. I learned a lot but one thing that just about every guest speaker (from Fed Vice-Chariman Kohn to Fed Presidents and others) reiterated that the real economic elephant in the living room is Medicare. The general public doesn’t seem to get it and election-wary politicians are avoiding it but these facts really deserve immediate attention:

As the country ages, Medicare and Medicaid (for those of any age with low incomes) will devour growing chunks of U.S. economic output. So will Social Security, but its cut of GDP should stop increasing around 2030. The federal budget has averaged about 18% of GDP over the past several decades. If that average holds and if the rules of our social insurance programs don’t change, then by 2070, when today’s kids are retiring, Medicare, Medicaid, and Social Security will consume the entire federal budget, with Medicare taking by far the largest share. No Army, no Navy, no Education Department – just those three programs…But wait – the situation is actually much worse. Those estimates, reported in the latest Financial Report of the U.S. Government, assume that Medicare payments to doctors will be slashed drastically, by some 41% over the next nine years, as required by current law.

Hidden Messages in the Documents You Share – MS Word and other frequently-used programs pack your documents with data–including a lot of stuff you may not want to share. Check out the article and learn how to safeguard yourself and your clients. Or, if you’re a manipulative cynic, learn how to “plant” information you want to share.

Out with the old, in with the possibilities – Since developed at Harvard a century ago, case method (outside the classroom and a heavy dose of Socratic method in the classroom) has been the dominant method of teaching in law schools and business schools. Under the leadership of a new dean, Columbia Business School has broken with tradition and decided to teach so that their students are “used to dealing with incomplete data…to make decisions out of uncertainty.” It’s the real world, after all, and few things are certain. It makes sense to me and I hope that other schools consider new methods. Did you know that Fortune 500 companies comprise 0.03% of all businesses? But business schools teach everyone using case studies that are primarily based on those businesses and their practices. Sound crazy? Maybe. I guess it depends on who business schools best customers are and what they intend to do with their education / educated employees.

Well, that’s it for now…I’ve caught up on my articles. And that’s good because more magazines will arrive tomorrow. Best of luck to all!





Catching up on the mail…

25 03 2008

Over the last few months, I’ve been working on my third book (about the real lessons I learned in business school) and preparing to launch my radio show. Meanwhile, my dependable mail carrier has left issue after issue of the many magazines I love to read on my doorstep. Now, with Belmont on spring break, I’m trying to catch up on my reading. Here’s a few interesting articles that have caught my eye:

Inspired Misfires-Surprise! Washington bureaucrats overlooked an easy opportunity to do a better job (by adopting continuous-aim firing systems for our 1800s military). Not surprising at all but not atypical in Washington or elsewhere. How often have you heard about unconventional thoughts or proposals being rejected out-of-hand simply because they’re different (crazy)? It happens all the time because it’s easy and, perhaps, its just an expansion on the old saw I heard in business school: it’s always safest to hire a Harvard man–if he does something wrong, you can’t be blamed because anyone would have done the same thing, right? David Owens, one of my most enlightened professors at Vanderbilt and now CEO of Griffin Technologies, momentarily stumped a class of Innovation students with this observation: on several occasions, he’d seen a bumper sticker around campus boasting that “Creative people must be stopped.” Nashville is Music City, a town built on creativity. How anathema and utterly disappointing. We spent a few minutes coming up with creative reasons why someone would even suggest such a thing…! 

The Start of a Beautiful Friendship - A small, eye-opening article reaffirms the principle that businesses can learn a lot, save a lot, and make a lot when they work with their customers to identify and cater developments to suit customer needs.

America for Sale- This one-page article explains how the U.S. trade deficit and rising inflationary concerns are helping foreign people, companies, and governments buy more and more high-dollar American assets. In the end, Warren Buffett’s warning very logical: America stands a real chance of being colonized by purchase.

Prime Time Exposure - Maker’s Mark, my favorite Bourbon, has seen sales explode in recent years–and, according to CEO Bill Samuels, several generous but gratuitous placements have certainly helped the cause. Everyone wants free products and services but, as this article points out, sometimes it really helps to share (and share-alike). 

And there will be more articles in coming days….





Make Mine a Millionaire!

20 03 2008

Author Kevin McKinley joined Donnie Deutsch on ”The Big Idea” last night to promote his book Young Bucks: How to Raise a Future Millionaire, see http://www.cnbc.com/id/22918135. This morning, I happened onto a “Can You Teach Your Kids to Be Rich” article at MSN:

http://articles.moneycentral.msn.com/Investing/StockInvestingTrading/Canyouteachkidstoberich_article.aspx

 The show, the book, and the article appeal to me. Hey, I’m the father of a two-year old. And like my most fathers, I’m guessing, I want my child(ren) to have “a better life.” That’s the capitalist parent’s dream, right? Hmm…I recently read that all middle-class, white American parents want their kids to be bilingual. My wife and I have bought and played the multi-lingual CDs, DVDs, etc for our son. We’re hoping that our son at least has an easier chance to pick up languages–that he has the phonetic abilities to speak other languages fluently. Is there some underlying / undercurrent mass psychology at work here? Or has capitalism reached this point in time in our society? Is anything new, unusual, or different going on? Or can members of the older generations simply and easily confirm “we did that, too?” I’m curious.





Reflection on American Greed: Dennis Kozlowski and Tyco

20 03 2008

So…I just finished watching CNBC’s American Greed episode on Dennis Kozlowski, former CEO of Tyco, and I’m shaking my head. As you may recall, in 2005, he was convicted of misappropriating $400 million from Tyco. During one interview, he said that his only regret was that he didn’t have a better executive compensation team in place to review his salary and beni’s. Who in their right mind could think that $170 million is reasonable compensation?

Now, now…I believe in capitalism and don’t think that executive salaries should be capped but I have to think that truly exceptional salaries speak for themselves. I’m reminded of the Blue Collar comedy skit: “here’s your sign.” Koz wasn’t a stupid man–he was previously an internal auditor (one of the people who reconciled the rationale and number for the corporate books) at Tyco–so his contention of ignorance rings a little untrue. Should a guy in charge of multi-million dollar buyouts know when his company gives him a $17 million home in NYC furnished with a $6,000 shower curtain and $15,000 umbrella stand?

All seemed to be going so well, so what was his downfall? When he was making tens of millions in salary, he decided to buy several masterpieces and dodge sales tax by having them “shipped” tax-free to Tyco’s HQ. Well, empty cartons were shipped, he took the art home for safekeeping. I’m not saying he’s Capone but his hubris and downfall remind me of Capone’s: greed and tax evasion brought the end that was much deserved for so much more. Unlike Enron and Worldcom, Tyco survived the scandal and for that reason some suggest that Koz’ 8-25 year sentence was unjustly harsh. I’m not sure though, I think the slippery slope runs both ways–too much greed and too much leniency are damning.





Booyahoos Are Taking Over the Airways!!!

19 03 2008

Starting April 20, 2008 

Every Sunday from 3-4pm, you can meet other Booyahoos on-air and online:

1510 WLAC-AM and http://wlac.com/cc-common/streaming_new/index.html

We’ll be interviewing business leaders in the news to learn their secrets of success and solicit their advice for how we can improve our businesses. It’s a win-win situation if ever there was one. Want more info?  Check it out…





“Do Not Fax” Info for Tennessee Readers

27 02 2008

Arghh…a couple times a month, around dawn, my home fax machine rings and starts spitting out junk faxes. The latest have been unsolicited advertisements for health insurance. I finally had enough, so this afternoon I surfed the web and found information about Tennessee’s “Do Not Fax” law. If you’re also receiving junk faxes, I suggest you take a few minutes to complete and return the forms. If enough people do it, maybe we’ll all be able to sleep better…

Here’s the website: http://www.state.tn.us/tra/donotfax.htm